Penfolds wines are immediately recognisable thanks to an uncompromising commitment to quality and a winemaking philosophy that has endured since 1844. Though each wine released holds its own discernible character, the stamp of our distinctive House Style is always present – and this shared DNA guarantees the timeless quality admired across the world.
Penfolds wines are discernible by a recognisable mid-palate richness, fruit generosity and an ability to cellar, with a consistency assured through a tradition of apprenticeship and long tenures.
Paramount to our approach to winemaking is a focus on meticulous fruit-sourcing and stylistic classification. Penfolds wines are crafted using grapes from the very best wine regions, including the Barossa Valley, Coonawarra, Adelaide Hills, and Magill Estate in Australia, Bordeaux in France, Napa Valley in California, and Shangri-La in China. From these esteemed regions, our collection now comprises an array of premium red wines, white wines, fortified wines and Champagne.
The Penfolds story began in 1844 when Dr Christopher and Mary Penfolds planted their first vines at their newly purchased home in Magill, just outside of Adelaide.
For much of Penfolds early years, fortified wines were the primary craft – as was the taste of the Australian wine drinking public. This changed in the 1950s when Penfolds first Chief Winemaker, Max Schubert, dared to experiment with dry red wine styles in pursuit of wine that could stand up to the very best cellar-worthy wines of the world. His trials led to the creation of Grange, which ushered in a new way of thinking at Penfolds that would eventually lead to a signature wine style.
Since then, Penfolds has maintained this pioneering spirit, continuously pushing the boundary of what is perceived possible. These ambitions have seen the release of numerous celebrated wines, including Yattarna andBin 707, as well as an expansion into global winemaking, with wines now crafted by Penfolds winemakers in California, France and China.
Penfolds has also begun collaborating with artists to bring Penfolds wines to life through new and exciting perspectives. Our first creative partner was with NIGO, founder of Human Made and Artistic Director of KENZO.
Whether it’s milestone moments, dinner with friends, or little moments that matter, there is a Penfolds wine gift for every palate and occasion.
If you are looking for a gift for someone special, a great place to start is the Penfolds Gift Guide.
One of the most popular gifts for wine connoisseurs is a personalised engraved plaque. This meaningful gesture is available with every purchase of Grange 750mL Gift Box and Bin 98 Quantum Cabernet Sauvignon Gift Box at no additional cost.
More than just wine, we also offer the opportunity to gift a wine experience. From historic tours around our urban winery in Magill, to luxurious private guided tastings that feature our flagship wines, there is a wine experience suitable to gift for every wine enthusiast.
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