ABOUT THIS GRANT ROUND
Funding priorities
The purpose of this grant round is to support community and culture in Australian communities connected to Penfolds. Penfolds hopes to fund innovative and visionary projects that are aligned with the Penfolds Evermore vision. Penfolds is particularly interested in receiving proposals in one of the three priority fields of:
- winemaking and viticulture
- food
- creative arts (including fashion, art and music)
Penfolds interprets community connection broadly. For example, a community could be connected to Penfolds via geographic proximity, involvement with Penfolds as consumers of or suppliers to Penfolds, or as an industry peer.
Grant process
Penfolds will grant up to $200,000 in total in its pilot round and may make up to 3 grants in this round, at its discretion. Applicants are encouraged to submit applications with funding requests beneath the full $200,000 granting pool.
The grant will be awarded via a two-step process. Applicants must submit an Expression of Interest via https://penfolds.smartygrants.com.au. Penfolds will then invite a number of applicants to submit a full application for consideration by the selection panel.
Expressions of interest must be submitted by 23:50 AEDT, 17 March 2024. Applicants must agree to the Penfolds Evermore Terms and Conditions.
Eligibility
All applicants must meet eligibility criteria to apply for the grant, including:
- Applications may be submitted by individuals aged 18 years or over, businesses, community organisations and not-for-profits and educational and research institutions. Applicants do not have to be incorporated but if incorporated, relevant details must be provided to the Program.
- Applicants must be primarily based in Australia but do not have to be solely based in Australia.
- Applicants cannot be current employees or directors of Penfolds Australia or Treasury Wine Estates
- Applicants cannot be political parties, lobby groups or Government bodies (with the exception of educational or research organisations)
- Proposed Initiatives must not involve political lobbying, illegal activities, high-risk activities or anything that may have overt appeal to minors (under 18’s)
- The proposed Initiatives must be carried out in Australia.
For all grant conditions, please see the Penfolds Evermore Terms and Conditions.
Assessment criteria overview
Penfolds will consider the following when assessing Expressions of Interest (note this list of considerations is not exhaustive and Penfolds may consider other factors at its discretion):
- The proposed Initiative demonstrates an innovative or visionary approach;
- The proposed Initiative has a connection to a Penfolds community;
- The Applicant is best-placed to deliver the proposed Initiative with reference to, experience, skills, reputation and community connections;
- The proposed Initiative offers value for money and is feasible;
- The Applicant and proposed Initiative is aligned with the aims of the Program, supporting community and culture and contributing to one of the three priority fields;
- The EOI Application has been completed in full and satisfactorily, and is accompanied by any required documentation;
- The proposed initiative provides opportunities for collaboration with or involvement of Penfolds (not essential).
Project timing
- Applicants are encouraged to submit Expressions of Interest for projects or initiatives that will run in or commence in FY2025.
